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Hub Spot - using Social Media to promote your Group or Project

If you’re looking for useful info on promoting the group through social networks and general online marketing then Hub Spot is a great resource. They have lots of free guides on how to build an effective Facebook presence etc. It is mainly aimed at business but the principles for anyone trying to raise awareness are the same. This is the page with all the free guides on their website:
http://www.hubspot.com/internet-marketing-whitepapers/

(from Vicky at MakeHay)


 

Facebook doesn't show all my friends updates

- just a subset of them

Have you noticed that you are only seeing updates in your newsfeed from the same people lately? Have you also noticed that when you post things like status messages, photos and links, the same circle of people are commenting and every……one else seems to be ignoring you?

Don’t worry, everyone still loves you and nobody has intentionally blocked you. The problem is that a large chunk of your friend/fan list can’t see anything you post and here’s why:

The “New Facebook” has a newsfeed setting that by default is automatically set to show ONLY posts from people who you’ve recently interacted with or interacted the most with (which would be limited to the couple of weeks just before people started switching to the new profile). So in other words, for both business and personal pages, unless your friends/fans commented on one of your posts within those few weeks or vice versa – you are now invisible to them and they are invisible to you!!

HERE’S THE FIX: Scroll down to the bottom of the newsfeed on the homepage and click on “Edit Options”, click on “Show Posts From” and change the setting to “All Of Your Friends and Pages” Note: This is the fix for personal pages but I am unsure of whether or not the business pages are set up the same way.

Simply posting an update about it won’t do any good because lots of your friends/fans already can’t see your posts by default. You’ll either have to send out a message to everyone on your list (which I’m not even sure business pages can do and is a rather tedious method) or post an event explaining the situation like this one and invite your entire fan base and/or friend list. You can also tweet about it hoping that most of your fellow facebookers are also on twitter.

Shame on facebook for altering the default setting and not telling people and business pages about it! Just think about how many companies posted Christmas sales and discounts without having any idea that their customers couldn’t see the updates


 

 

How to use Facebook

Facebook is now an essential tool for grassroots groups:

How to post on a Facebook wall:

More to come:


 
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